Pegamento sets world record with Fish on Wheels

Fish on Wheels - Guinness Award

A goldfish in a self-driving vehicle setting a world record? It sounds like a bizarre stunt, but that’s exactly what happened on the Italian primetime TV show Lo Show dei Record on May 15, 2025. The team behind Pegamento’s “Fish on Wheels” was invited to set a new world record: the longest distance a fish […]

AI the best solution? Back to classical image recognition

Artificial Intelligence (AI) is increasingly being used to solve automation issues. Self-learning algorithms are making it easier and easier to take specific but monotonous tasks off our hands. Despite the fact that you can use AI technologies for all kinds of problems, such as speech recognition and text recognition, it is not always the solution […]

With the Video Assistant, you watch along with the customer

visual support

Visual support from the customer contact center. Or: from “I hear what you say” to “I see what you mean. The Video Assistant is on the rise. ”Customer contact employees now sometimes feel like they are calling with a blindfold on,” explains Joost Dijkhuis of Pegamento. Dijkhuis came up with the Video Assistant. Pegamento is […]

‘Fish on Wheels’ Peggy makes drawing for KWF

Pegamento had “Fish on Wheels” Peggy draw a picture. We want to show that image recognition can be used more broadly than just for automation or information gathering. The drawing was auctioned off for KWF Cancer Society. Previously, the FOW (Fish on Wheels) was realized. A fish bowl on wheels with a smartphone attached to […]

A driving fish through image recognition on a smartphone with 5G

Image recognition app: Did you ever think you’d see a fish drive by? You saw it right. Image recognition knows no bounds. It’s been a while now (2014) since “Fish on wheels” went viral. Did you miss it? No problem, we’ll tell you again. The Fish on wheels, (FOW) is a self-steering fish bowl on […]

The unlimited possibilities with image recognition

Image Recognition

Never before has this been the extra eye within each sector Chances are you already use image recognition. Consider, for example, facial recognition on smartphones to unlock your phone. Or simply scanning a QR code with your mobile’s camera. You see this kind of technology popping up more and more. Especially in recent years it […]

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Ernst Vegter-Business consultant Pegamento

Ernst Vegter

Business Consultant

Hospitality is one of my deepest motivations.
Not surprisingly, of course, customer service is a common thread in my career. Aspects of hospitality is being able to connect, to facilitate but mainly to make someone feel genuinely welcome. My intuition is my greatest asset to be able to put myself in the shoes of a guest. A customer is my guest.

Fed by various senses, an image forms around the client. I listen to what is being said, watch facial expressions, taste the underlying tone and get a feel for the challenge to be addressed. An image literally forms on my retina. I have to be able to see it. If I can see it, I can create it.

In this, the trick is to pursue simplicity, give the client a warm feeling that the problem is understood, receive good advice, facilitated and carefully guided to the solution. Trust, connect and unburden.

The feeling when a guest arrives at your hotel after a long tiring journey, can sit in front of the fireplace, be handed a good glass of wine and stare carefree at the fire. My guest knows it will be okay.

This piece was written by Ernst Vegter, working as a Business Consultant at Pegamento.

Ger Koedam-Communication & Marketing Pegamento

Ger Koedam

Marketing & Communications

How can I help you? That’s pretty much the first question I ask when talking to people who are curious about our services. In such a conversation, the use of senses is very important. Because not everyone is the same. One person thinks in images, while for another words are important or how something feels. For me, sight and hearing are the most beautiful senses, because both eyes and ears absorb information and can convey or process emotions.

Why hearing? Because listening is essential in contact. And it’s the key to unlocking valuable insights.

I developed this skill early on. As a child, I enjoyed radio plays on the radio, bringing the stories to life in my head.

Rob Roode-Research Development

Rob Roode

Research & Development

Recognizing and automating patterns. Tasks we are constantly working on when implementing our robots at Pegamento. My 2 Drentsche Patrijshonden are hunting dogs and certainly not robots. The hunting instinct and intuition is basically in their genes. Continuing to offer new forms of training has taught them to recognize and act independently in hunting situations. Even “unsupervised,” even if I’m not around.

But when you try to teach a brain something, it also starts to see things you don’t expect. Dogs pick up on the slightest deviation in your voice or directions. To start recognizing that and correcting it again is perhaps the most complex challenge. But in our work, for the wonderful clients for whom we get to work, it often yields the most beautiful new insights!

This piece was written by Rob, founder of Pegamento and in charge of Marketing and R&D.

Serge Poppes-CEO Pegamento

Serge Poppes

CEO

Feeling. That’s the best thing Pegamento stands for. Feeling for technology in the broadest sense of the word. Not only feeling for the exciting stuff like AI, but also for the basics of communication.

The very best part of my job is selling, listening, translating and thinking about what really matters. We bring the digital transformation with a great team!
The diversity of our team, how sharp we are, but especially the wonderful things we get to make makes me feel extremely good. Hence, I intuitively chose the sense of “feeling.

Feeling gives life and differentiation!