Many companies use WhatsApp, among others, as a channel to communicate with their customers. Besides the well-known channels such as telephony and email, chat is a channel that is becoming increasingly popular. Initially, WhatsApp did not actually allow this type of use at all and there have been cases where the app has blocked the number. Meanwhile, WhatsApp for Business has been launched to facilitate this form of communication between businesses and customers.
Linking Pegamento Phone System with WhatsApp for Business
Our Pegamento Contact Center is suitable for WhatsApp for Business. So besides channels like telephony, email, chat, we can also make chat available in an easy way and all from one platform. So no switching between all kinds of applications, but everything in one clear system.
As a business, why would you want to use WhatsApp for communication with your customers?
The app is one of the most widely used chat applications in the Netherlands. Almost 12 million people in the Netherlands use it. In addition, it is a channel that can be called asynchronous, in other words, you do not have to answer the customer immediately, something that is the case with telephony and chat. You can answer these kinds of messages, for example, when it is quieter on the phone.
What is the best way to implement WhatsApp?
Everyone knows it, of course, through the app on the cell phone, and in addition there is also a kind of program you can run on your computer that also allows you to receive and send messages. This, by the way, is always linked to your phone. But how do you arrange it when suddenly a lot of different people want to communicate with you through this way? If you want to solve this through a phone then that is not immediately the most convenient way.
Here’s how to keep your WhatsApp conversations with customers clear
If many customers start sending messages, our platform ensures that a separate conversation is started for each customer. No more mixing everything up, but clearly per customer. Multiple employees can append simultaneously with different customers, without getting in each other’s way. So everything is organized in an efficient way.
Provide a central customer view and store WhatsApp conversations by customer
Important other advantages of Cloud Contact’s platform is that all conversations are stored with the customer. Through the available Contact Manager, a customer profile can be built and not only WhatsApp messages can be retrieved, but also all other forms of communication that have taken place with the customer. Truly multichannel in other words.
Want to know more about WhatsApp or multichannel opportunities? Then feel free to contact us.
